Problem Statement

Possible Solution

Tools Used

Project Duration

Design Procces

Qualitative Research

Persona

User Flow

User Testing

Qualitative Research

Information Architecture

Pain points from a qualitative interview that I noticed.

How often do players use the app the Game Pass.

Users wanting more in-app gaming features.

Users dissatisfied with the existing app design.

Weeks

Screens

User Research

User Interview




Personas

Journey Map

User Flows

Information Architecture

Wireframes

Visual Design

Usability Testing

Production Feedback

5

15+

Figma

Google Docs

Adobe Photoshop

The task is to develop a redesign of the system, a game pass, a subscription to a Microsoft game service for a personal computer and console.


Xbox Game Pass and PC Game Pass are video game subscription services from Microsoft. Both services grants users access to a rotating catalog of games from a range of publishers and other premium services, including Xbox Live Gold and EA Play, for a single monthly subscription price.


The ability to combine two systems in a single interface both on the PC and on the console. Add a feature to quickly launch games from the application lobby and modernize the visual style of the application that is different from the usual Microsoft style.

I interviewed about 10 users to determine their initial needs.

Most of the users I interviewed expressed a desire for a unified ecosystem and the availability of content both on a personal computer and on consoles and fast launch of applications.

How do you currently use the service?

Users would like a single system across all platforms.

People would be glad a visual upgrade inside Microsoft.

Players are waiting for notifications about new games.

Dmitry is a guy who loved video games since childhood and used both Microsoft products and other gaming platforms. He watches ntustriya and wishes her development.

Play

Intuintive

Extrovert

Thinking

Judging

Observant

Introvert

Feeling

Prospecting

Time

Money

Conducted surveys of about 20 respondents using the Google Forms tool to determine the direction of the product and the main directions for further design.

I create flow to illustrate how the user will navigate through system.

The card sorting results were futher fefined to fit the goals of the application.

Ability to quickly launch the last application from anywhere.

How do you launch applications and how would you like to?

What palette do you think is best for your game?

How often do you use the service?

Why and do you think that the service needs a redesign?

How often do you switch between games?

What elements of the current system do you use and how?

New and updated pleasing visual design.

Possible improvements to submenu navigation games.

Quick launch of the last application.

Application main menu optimizations.

One design system for PC and console gaming systems.

Subscription navigation.

- Relax anytime

- Fast switching between games

- Subscription Management



- Not a single system on PC and consoles

- Lots of windows

- Not fast system responsiveness

Age 20

Student engineer

Lives in a town

Goals:


Frustrations:


Motivations:


Personality:


Works in the pab

Dmitry Nosenko

Succsess

Pain points

Recommended for you

Subscription

Deals for you

Notification

Start the game

Launch

Home

Deals

All Games

Download

Buy

All deals

Launch

All games

Buy

Downloads

Recommended for you

Information

Coming soon to game pass


Popular

Closed projects

Recently launched

Launch

Recently launched

Deals

Download

Download

Reviews

Buy

Wish list

All games

Play

Home

6

3

4

8

9

1

10

20

30

40

50

60

70

2

5

7

10

6

3

4

8

9

1

10

20

30

40

50

60

70

2

5

7

10

50%

35%

15%

“Game Pass helps me relax”

The official Game Pass UI

My Redesign